Wednesday, 3 February 2016
Q1 Section B: Audience
Question: Analyse one of your coursework productions in relation to the concept of audience (25 marks).

- We were asked to create a cross promotional package for a specific audience.
-An advert created to promote a new band. Has to be something people can watch again and again
-We did research into what our audience want to see- colours, costumes, themes, performance/narrative
-Had to consider our audience when creating our band name, logo and other imagery
Theories
Sturat Hall- have to look at the audience before creating a new media text. All media texts have a message (either encoded or decoded) and its our job to decode them. Messages can be preferred, negotiated or oppositional readings.
Personal Identification
Information
Entertainment
Social Interaction
Blumler and Katz
- We were asked to create a cross promotional package for a specific audience.
-An advert created to promote a new band. Has to be something people can watch again and again
-We did research into what our audience want to see- colours, costumes, themes, performance/narrative
-Had to consider our audience when creating our band name, logo and other imagery
Theories
Sturat Hall- have to look at the audience before creating a new media text. All media texts have a message (either encoded or decoded) and its our job to decode them. Messages can be preferred, negotiated or oppositional readings.
Personal Identification
Information
Entertainment
Social Interaction
Blumler and Katz
Q1 Section B: Genre
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